A teddy bear journey inspires UK families to embrace the circular economy

Brown teddy bear with bow sitting on plain blue background

A second-hand teddy bear named Ted travelled across the United Kingdom to raise awareness of the circular economy as part of a campaign called #CirculaTED. The campaign is organized by YoungPlanet, a company that helps parents buy and sell preloved children’s items through an app. With the help of volunteer families, Ted is introduced to each local area and engages in eco-friendly activities to encourage families to embrace simpler and more sustainable ways of living. Learn more about Ted’s 1,350-mile adventures.

Photo by Laårk Boshoff on Unsplash