The circular economy makes us rethink of how we design, produce, and consume

the top of empty glass bottles in a yellow container

The article explores the transformative concept of the circular economy, which reimagines waste as a resource and emphasizes reuse, repair, and recycling to reduce environmental impact. Unlike linear or basic recycling systems, circularity focuses on keeping materials like glass, metals, and some plastics in continuous use without degrading quality. Materials such as wood, textiles, and composites have more limited recycling potential. Circularity operates through closed-loop (same product reuse) or open-loop (repurposing into different products) systems. Its success hinges on three pillars: economic incentives, technological innovation, and supportive policies. Companies like Apple, Patagonia, and IKEA are leading with repairable, recyclable, and reusable product models. Circularity also addresses waste in clean tech industries like solar and wind. To scale globally, the approach needs circular design from the start, regulatory frameworks, financial investment, and cultural change. Ultimately, circularity offers a powerful tool for reducing emissions, conserving resources, and building a more sustainable future. Learn more about this plan.

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